Video marketing infographic

The Ultimate Video Marketing Mix

The Ultimate Video Marketing Mix

Instagram Stories

Frequency:

Post once per hour

Description:

15-second video stories with tidbits of information

Examples:

Helpful tips, listicle content, inspiring quotes, “did you know” pieces  

Facebook Feed

Frequency:

Once per day

Description:

 1 to 2-minute videos on a timely subject

Examples:

Industry news, company updates, trending topics, social holidays  

YouTube Video

Frequency:

Once per month

Description:

 5-minute long-form talking head videos

Examples:

Video interviews, product reviews, tutorials and walktrhoughs  

TV Commercials

Frequency:

Once per year

Description:

Scripted scenes with actors and actresses

Examples:

Television commercials, video advertising, sales materials

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